Worn With Care
A Digital Product Passport for a COS wool coat. Scan the care tag and the garment tells its own story.
Once you wear the outfits, the outfits shouldn't wear you.
The full case
- The problem
- The EU’s ESPR regulation is bringing digital product passports to fashion. Compliance data will become table stakes for every brand.
- The bet
- The experience built on top of that data is where brands will differ, so I prototyped that layer.
- What I built
- A tag-scan flow for a COS wool coat: provenance, care and the garment’s story, in English, French and Portuguese. The coat can speak through an ElevenLabs voice layer, and each passport is backed by a signed record on Base. Figma first, then a solo build: sixteen screens, deployed.
- What I left out
- Anything that reads like a compliance form. It’s designed to feel like a clothing label.
- Why one coat
- It’s one passport on purpose. Scaling needs a fashion brand partner, plus user research and a pilot first.
- First feedback
- A native French speaker reviewed the French version: no translation mistakes, and four labels still in English, which I’m fixing.
“I love the concept!! The French translation is correct, there are no mistakes.”French-speaking tester
- What’s next
- User research with boutiques in the West Village and with sustainability experts, testers in France, Portugal and India, then a pilot with a brand partner.